In the writing community, there is a lot of discussion about the importance of establishing an online platform, even before publishing the first book.  An online platform can be a blog, an author website, a presence on social media sites such as Twitter and Facebook and/or all of the above.  Agents and editors like to see that writers have an established online presence from which to connect with future readers.  Platform is not more important than writing a great book, mind you, but it is becoming more of a selling point with each passing day.

I will admit upfront that I didn’t start blogging to establish a platform, and that is still not the reason I blog.  Instead, I blog because it is a creative outlet and I want to share with people – not just writers and readers, but also family and friends (both present and future).  But that’s the great thing about the social media world – it’s precisely the people who aren’t trying to sell themselves or sell books who are successful in building a platform.  The sites I visit most often are those of people I’ve come to know and like, whose posts entertain, teach and/or challenge me in some way.  In short, if done well, social media creates community.

Enter fellow children’s book writer and blogger Rachael Harrie.  While there are plenty of established writers and bloggers in the kidlitosphere, many of us (like myself) are still fairly new.  We’re learning the ropes and trying to learn the ins and outs of both becoming published writers and successful bloggers.  So, Rachael had the fabulous idea of launching a Writer’s Platform-Building Crusade, where those of us writers and bloggers, regardless of experience, published or unpublished, could link together, follow one another’s blogs and generally support each other on what can sometimes be a lonely road.

So, I’ve signed on, and you can too!  Here’s how:

  1. Go to Rachael’s blog and follow her.
  2. Become a Crusader by leaving a comment to this post (include your blogging name and a link to your blog)
  3. Write about the Crusade on your blog and link back to Rachael’s initial post.
  4. Follow some or all of the other Crusaders’ blogs.

That’s it.  Hope to see you there.

Categories: Social Media, Writing · Tags: , ,



  1. Great post Julie. I love your comment that social media creates community – I’m so pleased that we can share our journeys with each other 🙂 Welcome on board the Crusade!!! 🙂

  2. Hello, fellow crusader! Thank you for coming by my blog and commenting. Also, thank you for following.

    I’ve subscribed and can’t wait to see your posts in my inbox.

    How are your WIP’s going? I hope well. I would love to hear about what you are working on sometime. Or perhaps as I dig deeper into your blog I’ll come to know more.

    Happy writing and happy crusading!

  3. Enjoy the Crusade!

    Like you, I’m not blogging to build a platform for some future destination.

    I’m blogging because I enjoy it.

    Be absolutely determined to enjoy what you do!

  4. Quinn listed several new blogs he enjoyed and awarded them blog awards…we are passing the award on to you since we thoroughly enjoy your posts. If you’d like to accept, visit here: and grab your award. Thanks for sharing your creativity with us!

  5. Quinn awarded several blogs with awards. We’re passing the award on to you since we thoroughly enjoy your posts. If you’d like to accept, click here: to grab your award. Thanks for sharing your creativity with us! erica and christy

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